sab-miller-logoIn 2014, SABMiller adopted a new sustainable development strategy, Prosper, which integrates sustainable development into the company’s business activities through five Shared Imperatives, which tackle its five most material issues.

Following the release of the SDGs, SAB Miller has published an interactive online tool which clearly demonstrates how these Shared Imperatives are directly aligned with 11 of the SDGs. This tool also provides links to concrete examples of the initiatives that it currently has in place.

This approach serves as a useful example of how to clearly demonstrate alignment of a company’s existing sustainable development strategy with the SDG agenda, and represents leading practice in terms of how to communicate this in an effective and interactive format.